Best Sellers

Rapala Countdown Elite Lures Legend 2.0 The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa...

Rapala CrushCity The Stingman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique...

Rapala Countdown Lures "3...2...1... Strike!" Consistently reach suspended fish at any depth with the CountDown. Whether the fish are sus...

Rapala CrushCity The Kickman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ and Super TP...

Rapala Shadow Rap Solid Shad The Shadow Rap® Solid Shad is aerodynamic in design and balanced for long and accurate casts even in the most ...

Rapala X-Light Crank Shallow Runner Lures “The Delicate Delicacy.” Ultra-light construction for finesse presentations, weighted body for ...

Rapala Rap-V Blade Lures The perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibrat...

Rapala X-Rap Peto Lures The Finnish Beast, X-Rap® Peto, combines Rapala’s fish-catching X-Rap® construction with a beautifully color match...

Rapala Original Floater Lures "Making Memories since 1936" The legendary first Rapala® and still the number one “go-to” lure. Whether twit...

Rapala Flat Rap Lures Built of balsa with a slow-rising response on retrieve pause, the Flat Rap® swims with a hard-flashing modification of...

Rapala CrushCity Ned's BLT Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique to...

Rapala X-Rap Otus Lures The X-Rap® Otus is a very natural hybrid lure, without articulation, with a flexible comma shaped tail firmly conn...

Rapala Soft Peto Lures The Beast has gone soft – with rock-solid results. Designed for all kinds of predators, the Soft Peto takes the well-pr...

Rapala X-Rap Lures "The Original Slashbait" The X-Rap® is “all about the action.” It’s the perfect size, shape and 3D illusion of a minnow...

Rapala Harmaja Spoon Lures This uniquely shaped spoon from the 1990’s has been brought back to life with fresh delicious finishes and the sa...

Rapala CrushCity Freeloader Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique t...

Rapala CrushCity Cleanup Craw Lures To crush the competition, Rapala has developed CrushCity which combines smart injection technology™, lif...

Rapala Shadow Rap Lures Designed to perfectly mimic the last struggle of a dying minnow, the Shadow Rap® makes tight turns when twitched, t...

Rapala Precision Xtreme Pencil Saltwater Lures Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and through-wi...

Rapala MaxRap Walk'n Roll Lures "The "do-all" topwater bait" It spits, bobs, skitters and slides across the surface in all conditions. Dev...

Rapala Tool Belt Combo Rapala Tool Belt Combo is a hard-wearing, comfortable tackle & accessory storage system for the mobile angler. Mu...

Rapala Kallan Spoon Lures Built to perform against the strongest winds, Kallan casts long and accurately – even in the most demanding condit...

Rapala Twitchin' Rap Lures A perfect combination for predator fishing: the classic Rapala® shad body design with an easy-to-use gliding actio...

Rapala CrushCity Boost Scented Gel Meet CrushCity Boost™ - the perfect companion to your CrushCity baits or favourite lures. Formulated to enhan...

Rapala Soft Otus Lures The Creature has gone soft – with rock-solid results. A soft bait version of the X-Rap® Otus, the Soft Otus builds on t...

Rapala 25kg/50lb Mini Digital Scale Mini Digital Scale is simple and easy to use, this compact design is the perfect size for storing anyw...

Rapala RCD Line Remover Strip old line off the reel with ease with the Rapala RCD Line Remover. Dual-directional motor for comfortable lef...

Rapala Super Shadow Rap Lures Opportunistic predators can’t deny the Super Shadow Rap® as it kicks hard to the side, and then slowly fades ...

Rapala MaxRap Minnow Lures "Don't settle for second best. Take it to the Max." Tip to tail, everything about the MaxRap is premium. Design...

Rapala X-Rap Long Cast Shallow Lures Heavy-duty construction, weighted extra heavy for extreme casting distances and featuring a darting ba...

Rapala Stainless Steel Pliers Stainless steel construction resists rust for years of service, a special feature not found in other pliers. ...

Rapala RCD (Custom Design Series) Caribiner Clips Same carabiner as on the RCD Magnetic Release available in two packs in two different colors. ...

Rapala Nauvo Spoon Lures A classic restored – the Rapala® Nauvo brings a modern update to a tried-and-trusted traditional metal spoon. Origin...

Rapala Urban Backpack The 25 liter Urban Backpack with detachable hip belt is your all-in-one everyday backpack. The main compartment open...

Rapala Anglers Magnetic Tool Holder Mount to flat surface anywhere you need tools on your boat. Durable collar & magnetic backer securely ho...

Rapala Urban Hip Pack The Urban Hip Pack keeps all of your essentials on your hip, within immediate reach. The main compartment fits 3500-...

Rapala RCD (Custom Design Series) Compact Floating Aerator Compact size version of the water-activated floating aerator, RCD Compact Floating Ae...

Rapala Single Hand Floating Landing Net Rapala Single Hand Floating Net is made of floating material. It has a shorter handle and rubberized m...

Rapala Jig Box This heavy-duty, waterproof jig storage box will keep your most important 'money-makers' safe from damage and corrosion. The Ra...

Rapala 6.5" Curved Fisherman's Pliers The most popular size pliers, these curved nose models help get at hard to reach hooks. Nickel plated ca...

Rapala X-Light Pop Light in weight – big in pop. The X-Light Pop is the topwater snack every small predator fish has been looking for. The aer...

Rapala X-Light Minnow The new standard for modern ultralight baits. The X-Light Minnow features an upgraded weight distribution for casting th...

Rapala Precision Xtreme Pencil Lures Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and through-wired plastic bo...

Rapala RCD (Custom Design Series) Floating Aerator The water activated Rapala RCD Floating Aerator starts automatically when it's in contact wit...

Rapala RCD 50lb (Custom Design Series) Digital Scale It’s not easy to decide what feature you will like the best with this scale. The palm-sized...

Rapala Soft Olio Lures If you didn’t believe in monsters, now’s a good time to start. A relative species to the Peto and Otus, the Soft Olio b...

Rapala Urban Messenger Bag The 20 liter Urban Messenger Bag allows you plenty of room to carry spare clothing & general items while sti...

Rapala Countdown Sling Bag The Countdown full range of technical, fishing specific bags is designed for mobile fishing. Sleek designs feature mu...