Best Sellers

Blue Fox Vibrax Original Fluorescent Spinners The legendary Vibrax® Fluorescent draws its characteristics from the famed Vibrax® Original,...

Rapala Countdown Lures "3...2...1.. Strike!" Consistently reach suspended fish at any depth with the CountDown. Whether the fish are sus...

Rapala MaxRap Walk'n Roll Lures "The "do-all" topwater bait" It spits, bobs, skitters and slides across the surface in all conditions. Dev...

Savage Gear 3D 4Play V2 Swim & Jerk Herring Lures Combining 3D scanning and 3D modelling in the quest to produce the perfect lure in ap...

Rapala Soft Otus Lures The Creature has gone soft – with rock-solid results. A soft bait version of the X-Rap® Otus, the Soft Otus builds on t...

Savage Gear Rotex Spinners The Series of Savage Gear spinners is truly unique in quality and design. We bring new innovation to a very tradition...

Rapala Original Floater Lures "Making Memories since 1936" The legendary first Rapala® and still the number one “go-to” lure. Whether twit...

Rapala X-Light Crank Shallow Runner Lures “The Delicate Delicacy.” Ultra-light construction for finesse presentations, weighted body for ...

Blue Fox Super Vibrax Minnow Spinners This long-casting spinner has been designed with a natural baitfish profile in place of a traditiona...

Rapala Rap-V Blade Lures The perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibrat...

Savage Gear 3D 4Play V2 Liplure Herring Lures Combining 3D scanning and 3D modelling in the quest to produce the perfect lure in appearance...

Savage Gear 3D Roach RTF Shad Lures The RTF (Ready to Fish) Roach is based on the scan of a real roach, with super realistic details and featu...

Rapala Soft Peto Lures The Beast has gone soft – with rock-solid results. Designed for all kinds of predators, the Soft Peto takes the well-pr...

Blue Fox Vibrax Original Foxtail Spinners What do you get when you take some of the best performing Vibrax® color patterns, and spice them...

Rapala Shadow Rap Shad Lures Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous ...

Savage Gear Caviar Spinners The Savage Gear spinners are truly unique in quality and design. We bring new innovation to a very traditional lure ...

Rapala Shadow Rap Lures Designed to perfectly mimic the last struggle of a dying minnow, the Shadow Rap® makes tight turns when twitched, t...

Rapala Jointed Shad Rap Lures A plastic, jointed version of the legendary Shad Rap® that sends out a “distressed-minnow” signal loud and c...

Rapala Harmaja Spoon Lures This uniquely shaped spoon from the 1990’s has been brought back to life with fresh delicious finishes and the sa...

Rapala Soft Olio Lures If you didn’t believe in monsters, now’s a good time to start. A relative species to the Peto and Otus, the Soft Olio b...

Savage Gear 3D Herring Shad V2 Lures Based on the scan of a real Baltic herring but also imitates many other freshwater Prey fish, like whitef...

Rapala Kallan Spoon Lures Built to perform against the strongest winds, Kallan casts long and accurately – even in the most demanding condit...

Savage Gear 3D Line Thru Trout Swim Baits / Lures The iconic 3D Line Thru Trout has been taken to the next level! Still based on a detailed 3D...

Rapala X-Light Pop Light in weight – big in pop. The X-Light Pop is the topwater snack every small predator fish has been looking for. The aer...