All products excluding clearance

Blue Fox Vibrax Original Hot Pepper Spinners Our popular Vibrax® Hot Pepper draws its characteristics from the famed Vibrax® Original, but...

Rapala Rap-V Blade Lures The perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibrat...

Rapala Flat Rap Lures Built of balsa with a slow-rising response on retrieve pause, the Flat Rap® swims with a hard-flashing modification of...

Rapala X-Rap Lures "The Original Slashbait" The X-Rap® is “all about the action.” It’s the perfect size, shape and 3D illusion of a minnow...

Rapala Shadow Rap Lures Designed to perfectly mimic the last struggle of a dying minnow, the Shadow Rap® makes tight turns when twitched, t...

Rapala X-Rap Jointed Shad Lures "Big Bait. Big Action. Big Results" Savvy anglers turn to the X-Rap Jointed Shad when a slow presentation ...

Rapala Shadow Rap Shad Lures Big fish can't resist the tantalizing, slow-rising action of new Shadow Rap Shad. Swimming with the infamous ...

Rapala RipStop Lures "Fast Ripping. Hard Stopping" The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stoppin...

Rapala Jointed Shallow Shad Rap Lures The strong-kicking Jointed Shad Rap action now in a shallow running version. With its super responsi...

Rapala Jointed Shad Rap Lures A plastic, jointed version of the legendary Shad Rap® that sends out a “distressed-minnow” signal loud and c...