All products excluding clearance

Blue Fox Vibrax Original Fluorescent Spinners The legendary Vibrax® Fluorescent draws its characteristics from the famed Vibrax® Original,...

Rapala Countdown Lures "3...2...1... Strike!" Consistently reach suspended fish at any depth with the CountDown. Whether the fish are sus...

Savage Gear Rotex Spinners The Series of Savage Gear spinners is truly unique in quality and design. We bring new innovation to a very tradition...

Rapala X-Light Crank Shallow Runner Lures “The Delicate Delicacy.” Ultra-light construction for finesse presentations, weighted body for ...

Rapala Rap-V Blade Lures The perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibrat...

Blue Fox Super Vibrax Minnow Spinners This long-casting spinner has been designed with a natural baitfish profile in place of a traditiona...

Rapala Original Floater Lures "Making Memories since 1936" The legendary first Rapala® and still the number one “go-to” lure. Whether twit...

Blue Fox Vibrax Original Foxtail Spinners What do you get when you take some of the best performing Vibrax® color patterns, and spice them...

Rapala Soft Peto Lures The Beast has gone soft – with rock-solid results. Designed for all kinds of predators, the Soft Peto takes the well-pr...

Savage Gear Caviar Spinners The Savage Gear spinners are truly unique in quality and design. We bring new innovation to a very traditional lure ...

Savage Gear 3D 4Play V2 Swim & Jerk Herring Lures Combining 3D scanning and 3D modelling in the quest to produce the perfect lure in ap...

Rapala Harmaja Spoon Lures This uniquely shaped spoon from the 1990’s has been brought back to life with fresh delicious finishes and the sa...

Rapala MaxRap Walk'n Roll Lures "The "do-all" topwater bait" It spits, bobs, skitters and slides across the surface in all conditions. Dev...

Rapala Shadow Rap Lures Designed to perfectly mimic the last struggle of a dying minnow, the Shadow Rap® makes tight turns when twitched, t...

Rapala Kallan Spoon Lures Built to perform against the strongest winds, Kallan casts long and accurately – even in the most demanding condit...

Savage Gear 3D 4Play V2 Liplure Herring Lures Combining 3D scanning and 3D modelling in the quest to produce the perfect lure in appearance...

Rapala Soft Otus Lures The Creature has gone soft – with rock-solid results. A soft bait version of the X-Rap® Otus, the Soft Otus builds on t...

Savage Gear 3D Herring Shad V2 Lures Based on the scan of a real Baltic herring but also imitates many other freshwater Prey fish, like whitef...

Rapala Nauvo Spoon Lures A classic restored – the Rapala® Nauvo brings a modern update to a tried-and-trusted traditional metal spoon. Origin...

Savage Gear 3D Roach RTF Shad Lures The RTF (Ready to Fish) Roach is based on the scan of a real roach, with super realistic details and featu...

VMC Frog Jig Heads The 7158 VMC Frog Jig is a technical jig head with delicate finishing touches designed for vertical fishing as well as line...

Rapala X-Light Pop Light in weight – big in pop. The X-Light Pop is the topwater snack every small predator fish has been looking for. The aer...

Rapala X-Light Minnow The new standard for modern ultralight baits. The X-Light Minnow features an upgraded weight distribution for casting th...

Rapala Precision Xtreme Pencil Lures Precise Design – Xtreme Action! Inside the Precision Xtreme Pencil’s durable and through-wired plastic bo...