Saltwater - Soft Lures

Berkley Gulp! Saltwater Crabby Lures The Crabby imitates a crab to perfection! The Crabby is not all about looks and that Gulp! scent thoug...

Berkley Gulp! Saltwater Peeler Crab Lures The Berkley Gulp Peeler Crab soft plastics are a fantastic imitation of a crab that can be thrown...

Berkley Gulp! Saltwater Sandworm Lures The 2" Gulp! Sandworm is an essential item in any tacklebox. You can use it light-weighted or with a...

Berkley PowerBait Sandeel Lures These ready to fish sand eels are loaded with strong PowerBait scent which will entice the fish to bite. Th...

Fiiish Black Eel Lures Combo Pack The Fiiish Black Eel is responsive to the slightest current, the inversed paddle enables the lure to swi...

Fiiish Black Minnow Lures Double Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK an...

Fiiish Black Minnow No.1 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Minnow No.2 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Minnow No.2.5 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK an...

Fiiish Black Minnow No.3 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Minnow No.4 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Minnow No.5 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Minnow No.6 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ma...

Fiiish Crazy Paddle Tail Sandeel Lures The design and volume of this new generation of Paddle have been specifically designed to move as m...

Fiiish Crazy Sand Eel Lures Combo Pack Work it fast and use it to really search areas and water columns. The Fiiish Crazy Sandeel is an...

Fiiish Crazy Sand Eel Lures Double Combo Pack Work it fast and use it to really search areas and water columns. The Fiiish Crazy Sandeel i...

Rapala CrushCity Cleanup Craw Lures To crush the competition, Rapala has developed CrushCity which combines smart injection technology™, lif...

Rapala CrushCity Freeloader Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique t...

Rapala CrushCity Ned's BLT Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique to...

Rapala CrushCity The Kickman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ and Super TP...

Rapala CrushCity The Stingman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique...

Savage Gear Minnow Lures With a lively kicking action both on the drop and retrieve, baitfish imitations don’t get much more realistic than...

Savage Gear Saltwater LRF Micro Sandeel Kit The Light Range Fishing series is insipred buy the light rock fishing scene but with a much bro...

Savage Gear Saltwater Sandeel V2 Lures With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitati...

Savage Gear Saltwater Sandeel V2 Weedless Lures With a lively kicking action on both the drop and the retrieve, this super realistic sandee...

Savage Gear Weedless Minnow Lures With a lively kicking action both on the drop and retrieve, baitfish imitations don’t get much more reali...

Sidewinder Crusader Shads One of the top working lures from our sponsored boat ‘Crusader’ out of Plymouth, and redeveloped by Sidewinder. A sup...

Sidewinder Joeys The Green Mack is the most lifelike baby mackerel you're going to see. Proper shimmerskin with deep paddle tails, these superb...

Sidewinder Rattlebacks Jig Head Sandeels Our range of superb Jig Head sandeels lures are packed with many innovative features never before seen ...

Sidewinder Shimmer Eels Already a bestseller, these super lifelike sandeel baits are now under our Sidewinder brand. Deadly for bass and with a ...

Sidewinder Skerries Eels Developed in conjunction with South Devon's top Bass fishermen, and named after the famous ‘Skerries’ fishing banks off...

Sidewinder Super Slims These Super Slim Sidewinders are the perfect mimic of a natural sand eel. These lures are especially popular with the 'ba...

Sidewinder Super Sandeels The original and still the best selling range of ultra realistic and ultra effective sandeels. Famous ‘Original...

Sidewinder Super Shads The original and still the best selling range of ultra realistic and ultra effective shads. Famous ‘Original’ Side...

Sidewinder Weedless Bassassin Sneak through the weeds to get to the big fish with these superb stealth lures packed with innovative features inc...