All products excluding clearance

Westin Sandy Andy Weedless Sandeel Jig Lures Sandy Andy Weedless Jig has an ultra-realistic sandeel design based upon our legendary Sandy Andy...

Westin F360 SBass Lures The all-new Westin F360° SBass incorporates the proven design of the original, with a few subtle enhancements that will...

Rapala Countdown Elite Lures Legend 2.0 The CountDown® Elite harnesses over 80 years of lure making craftmanship into a premium balsa...

Storm Minnow Lures 360GT Coastal Biscay Designed with long casting & fast fishing in mind, the 360GT Coastal Biscay Minnow features a s...

Abu Garcia Toby Spoon Lures | 7g - 20g The Toby saw its first light of day as early as 1956, and has been one of the best selling lures in...

Savage Gear Seeker ISP Super Series Lures Seeker ISP Super Series - Reach further, catch more! We have enlarged the popular Seeker series ...

Westin Sandy Andy Sandeel Jig Lures The most realistic sandeel imitation ever made, this lovingly hand-painted little fella will bring in sea b...

Blue Fox Vibrax Original Fluorescent Spinners The legendary Vibrax® Fluorescent draws its characteristics from the famed Vibrax® Original,...

Blue Fox Vibrax Original Hot Pepper Spinners Our popular Vibrax® Hot Pepper draws its characteristics from the famed Vibrax® Original, but...

Blue Fox Vibrax Original Barbless Spinners The legendary Vibrax® Original has laid a foundation for a vast collection of spinners from Blu...

Blue Fox Vibrax Original Shad Spinners The baitfish imitating Vibrax® Shad combines naturally detailed bells and blades with the character...

Rapala CrushCity The Stingman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ - technique...

Storm Shad Lures 360GT Coastal Biscay With its articulated body and head, the 360GT Coastal Biscay Shad swims with a significantly enhanced l...

Blue Fox Vibrax Original Northern Lights Spinners Bring the night sky down into your tackle box with our Northern Lights Vibrax® series, m...

Mepps Aglia Spinners The Aglia spinner is the original French spinner. It is the World's #1 Lure. The Mepps "par excellence" for all fis...

Rapala Countdown Lures "3...2...1... Strike!" Consistently reach suspended fish at any depth with the CountDown. Whether the fish are sus...

Westin Salty Lures This best-selling Westin lure has it all. It will cast far even against the hardest wind, it can be fished fast or slow, it ...

Savage Gear Surf Seeker Lures Super long-casting lure in super light metal alloy, with a lively erratic action. On a spinstop the lure will...

Rapala CrushCity The Kickman Lures To crush the competition, Rapala developed CrushCity which combines smart injection technology™ and Super TP...

VMC Light Inline Single Barbless Hooks The 7237B VMC hook range is a barbless version of the 7237 versatile inline single hook to use in place o...

Savage Gear Saltwater Sandeel V2 Weedless Lures With a lively kicking action on both the drop and the retrieve, this super realistic sandee...

Mustad Sabiki Sea Fishing Rigs Mustad has directed great efforts towards the development of these high-end Sabiki Rigs. Using only the b...

Mepps Comet Spinners Mepps Comet Spinners are for use in rough water and currents broken by rocks. Its blades work close to or away fro...

Blue Fox Vibrax Original UV Spinners It has been suggested by some scientists that UV light is highly visible to fish, which is why we’ve ...

Savage Gear Saltwater Sandeel V2 Lures With a lively kicking action on both the drop and the retrieve, this super realistic sandeel imitati...

Rapala Shadow Rap Solid Shad The Shadow Rap® Solid Shad is aerodynamic in design and balanced for long and accurate casts even in the most ...

Savage Gear Rotex Spinners The Series of Savage Gear spinners is truly unique in quality and design. We bring new innovation to a very tradition...

Mustad UltraPoint Kaiju Hooks The Kaiju single hook features an amazing strength and power ratio. Extra wide bend for more secure hook-ups...

Fiiish Black Minnow No.3 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Fiiish Black Eel Lures Combo Pack The Fiiish Black Eel is responsive to the slightest current, the inversed paddle enables the lure to swi...

Berkley Trilene 100% Fluorocarbon Leader Berkley® Trilene® 100% Fluorocarbon is the extra tough version of professional grade fluorocarbons...

Shimano Power Pro Braided Mainline From Freshwater to Saltwater, anglers depend on Power Pro to provide a fish-catching edge over standard...

Savage Gear Weedless Hooks Perfect medium gape, forged Carbon steel hooks, with easy clip on large eye and mounted stainless steel centerpin cor...

Fiiish Crazy Sand Eel Lures Double Combo Pack Work it fast and use it to really search areas and water columns. The Fiiish Crazy Sandeel i...

Fiiish Black Minnow No.2 Lures Combo Pack The Fiiish Black Minnow is one of the most popular soft plastic lures of its type in the UK and ...

Savage Gear Sandeel Pencil SW Lures Based on a 3D Scan of a Real Sandeel. Swims with a seducing slim S-curve, head slight up. On the stop, ...

Sidewinder Super Sandeels The original and still the best selling range of ultra realistic and ultra effective sandeels. Famous ‘Original...

Fiiish Hypno Cast Jig Lures Stability and accuracy during casting, reactive swim as it hits the water. Developed to swim as soon as it h...

Rapala X-Light Crank Shallow Runner Lures “The Delicate Delicacy.” Ultra-light construction for finesse presentations, weighted body for ...

Savage Gear 3D Line Thru Sandeel Lures We have carefully studied the swimming action and behavior of the sandeel in order to tweak the lure...

Rapala Rap-V Blade Lures The perfect balance of metal, plastic and Rapala® expertise. This extremely versatile bait produces instant vibrat...

Mepps Aglia Fluoro Spinners Stimulated by ultra violet light, the fluoro blades continue to glow long after all the other colours have di...

Blue Fox Super Vibrax Minnow Spinners This long-casting spinner has been designed with a natural baitfish profile in place of a traditiona...

Sunset Amnesia Memory Free Monofilament Line Amnesia is a memory free monofilament that boasts a multitude of applications for rigs, leaders and...

Rapala Soft Peto Lures The Beast has gone soft – with rock-solid results. Designed for all kinds of predators, the Soft Peto takes the well-pr...

VMC Light Inline Single Hooks The 7237 VMC hook range is a versatile inline single hook to use in place of treble hooks on hard lures and spoons...

Savage Gear 3D Sandeel Pencil Lures Combining 3D scanning and 3D modelling in the quest to produce the perfect lure in appearance and swimm...

Rapala X-Rap Peto Lures The Finnish Beast, X-Rap® Peto, combines Rapala’s fish-catching X-Rap® construction with a beautifully color match...